The UK Parliament YouTube channel recently reached the milestone of 100,000 subscribers. This means we're now the proud owners of a Silver Creator Award but what does that mean for the channel? Matt Instone talks us through the new YouTube strategy.
We collect both quantitative (Google analytics) and qualitative (user survey) data on a regular basis about and from users of the Parliament website. This helps inform our plans and ideas so that we can develop information and services in line with user needs.
You may know that a couple of weeks ago Parliament published a report by mySociety as the culmination of several months of work to review Parliament’s online services. The review looked at how we plan, deliver and make decisions about digital and mySociety spoke to more than 100 people, looked at a lot of data and talked to many users and other organisations.