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Portrait of Steve Bromley

Steve Bromley

Steve is the lead user researcher at PDS.

Back in the GDPR: user researchers won't break the law

User research session with observers sitting round a TV screen

The General Data Protection Regulation (GDPR) is a new EU regulation which strengthens people’s rights to understand and control how information about them is used. The user research team has been busy preparing for it.

Beyond usability testing – picking the right research method

Someone doing usability testing in a research lab

When people think about user research, their image is often of our research lab. Steve Bromley explores the attraction to usability testing in a lab, but also explaind how we decide on the research method used.

How many times did that happen? Why we don’t answer that question

Graph showing that an issue happening in testing once may happen up to 60% of time in the real world while an issue in testing happening 5 times might occur between 60% and 100% of the time in the real world

When presenting findings from usability testing, we often get asked ‘how many people had that issue’. In this post, Steve Bromley explains why we don’t answer that question.

Why user researchers work in multidisciplinary teams

Multidisciplinary product team in a meeting

The user research team are a busy bunch so how do they decide where to focus their time? Steve Bromley explains what these teams look like in Parliament and why user researchers support them.

Beyond ‘start with user needs’

Graphic showing how technology, the business and users fits together

“Start with user needs” is a phrase we hear a lot. Steve Bromley has blogged previously about what it means and everyone agrees that it sounds like the sort of thing we should be doing. In this post he shares his thoughts about what happens after ‘starting with user needs’.

How proto-persona workshops can help kickstart research

Illustrations of different personas

PDS does a lot of stuff. As our user research team is relatively small, we need to prioritise what work we focus our attention on. We also need to find other ways of supporting the rest of the work done by PDS.